Understand the PostAura workflow

Research, strategy, content, approval, schedule, publish, post-mortem.

updated 2026-05-144 minPostAura Support Team

PostAura runs a 9-step pipeline behind the scenes: plan, research, draft, humanize, design brief, visuals, critique, platform pack, publish, post-mortem.

Research: trends, competitors, signals
Strategy: angles and themes
Content: draft and brand voice rewrite
Visuals: AI image gen + branded templates
Approval: review and edit before send
Schedule & Publish: calendar drives platform delivery

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